General merchandise retailer Target made an announcement that they have removed products and relocated Pride displays to the back of certain stores in the South. Activists in the LGBTQ+ community are calling for new campaigns to convince corporate leaders not to cave to anti-LGBTQ+ groups. Their decisions were aimed at ensuring the safety and well-being of its employees after protesters knocked over Pride signs and confronted workers in stores, the controversy comes at a time when conflict over LGBTQ+ rights is simmering. California state Sen. Scott Wiener, also a member of the LGBTQ+ legislative caucus said, We need a strategy on how to deal with corporations that are experiencing enormous pressure to throw LGBTQ+ people under the bus. The hostile environment has prompted some groups to hire security consultants to advise them on activities planned for Pride Month, which begins on Thursday. Debra Porta, executive director of Pride Northwest, in Portland, Oregon, said there have been discussions about a possible boycott, a letter-writing campaign, and other actions directed at Target, but plans for an organized protest haven’t yet materialized. A few weeks back Bud Light, Adidas, and many other brands faced transphobic backlash. #Queer Up Business